Nesquik

Nesquik is a family of milk beverage products made by the Nestlé corporation. It began as a chocolate powdered flavoring mix in the United States in 1948, as Nestlé Quik. In the 1950s, it was launched in Europe as Nesquik. In countries with the Quik term (including the USA, Canada,Mexico, and Australia, where it was originally marketed under the name Nestlé's Quik), the name was changed to the worldwide brand Nesquikin 1999. At the same time, General Mills introduced Nesquik cereal, a breakfast cereal that "turns milk into chocolate milk," which is similar to Cocoa Puffs.

Product line

Powders

• Nestle Quik Chocolate Powder was introduced in 1948.
• Nestle Quik Banana Powder was introduced 1954.
• Nestle Quik Strawberry Powder was introduced prior to 1960.
• Nestle Quik Vanilla Powder was introduced in 1979
• Additional powder flavors have been introduced, but discontinued: Cherry (1989–1995), Cream (1997), Triple Chocolate (2002–2006), Vanilla (2003–2006), Honey (2001–2006), Crème Soda (sold in South Africa until recently).

• Nestle Quik Chocolate No Sugar Added was introduced in 1993. This product contains artificial sweetener (sucralose).

Syrup

• Nestle Quik Chocolate Syrup was introduced in 1981. Strawberry was added in 1989. Mixed flavours, such as Strawberry Banana and Chocolate Caramel, have also been produced.

Ready-to-Drink

• Nestle introduced Ready-to-Drink Quik Chocolate Milk in 1984. Strawberry was added in 1987, and Banana was added in 1990. Vanilla and Double Chocolate are also available.
• Fat Free Quik Chocolate Milk was introduced in 1998.
• Nesquik Milkshakes come in Chocolate and Strawberry. Chocolate Caramel was introduced in 2007.
• Nestle introduced Nesquik "Magic" Straws in 2008

The ready-to-drink versions of Nesquik ended production in 2009 in the UK.

Others

• Nestlé Nesquik chocolate candy bars (back then, they were known as Nestlé Quik candy bars before the name change).
• "Nestlé Nesquik" breakfast cereal, made of chocolate-flavored rice and corn puffs, is produced by Cereal Partners Worldwide, a joint venture between General Mills and Nestlé. This, like some other chocolate breakfast cereals, flavors the milk.
• A Nesquik flavor of Nestlé hot cocoa mix features bunny-shaped marshmallows and advertises 38% more calcium than regular hot cocoa.